Achieve dazzling blondes with these 8 shades of Go Blonde and 6 colours of Go Blonde Tone Shots to mix up a myriad of blonde variation.
Each shade comes in a 60-ml tube.
Dust-free blue or white powder bleach for perfect hair highlights every time.
Powerful, effective dust-free blue bleach with conditioning polymers that will lift hair up to 7 levels.
Dust-free, blue or white powder bleach with special restructuring agents and improved formulation.
8 shades of ash, pearl and beige tones to create edgy, bright blondes with icy sophistication. Neutra B technology neutralises cool shades better than ever for a cleaner, lighter appearance.
Each shade comes in a 50 ml tube.
4 shades of natural, warm golden blondes with a stunning luminosity. Hi Tenacity technology ensures colour remains true and luminous for longer.
Each shade comes in a 50 ml tube.
Ammonia-free, 2-part system for creating beautiful highlight effects. Lifts up to 5 levels.
Comes in 50-ml tubes (Part 1) and 25-gram sachets (Part 2).
Outstanding professional powder bleach with a high precision formula in either blue (Platifiz Precision) or white (Platine Precision).
Comes in 500-gram tubs.
Lighten up to 7 levels with L'Oréal's conditioning lightening paste available in high-performance and ammonia-free formulations.
Comes in a 500-gram jar.
Box of 24 of the booster sachets that let you control the level and speed of lift when using Proclere Blue Frosting Gel Lotion.










