For platinum performance and platinum colour.
Platinium by L'Oréal Professionnel is a conditioning lightening paste that's capable of lightening hair by up to 7 levels.
It's formulated with nutri-cerides for strong, nourished cuticles and white beeswax for smooth, soft hair fibres. The result? Beautiful blondes with touchable softness.
L'Oréal Platinium comes in 2 types:
Each formulation comes in a 500-gram jar.
Designed to remove all traces of lightening products (including powder residues) after a lightening, highlighting or colour-removal service.
Comes in a 500-ml bottle with a built-in pump.
1 pair of superior black latex gloves in 4 sizes, especially designed for hairdressers.
Conditioning peroxide developer especially designed to work in harmony with L'Oréal Professionnel Platinium (Blond Studio) lightening paste.
Comes in 1-litre bags in 3 strengths: 20 vol (6%), 30 vol (9%) and 40 vol (12%).
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