12 shades of cool ash tones with true neutralisation ranging from Intense Darkest Ash Brown to Lightest Deep Ash Blonde. Inoa can lighten hair up to 3 levels and will cover up to 100% white hair with exceptionally even colour.
Inoa's ammonia-free, oil-based delivery system means you get permanent colour without the smell and hair that's left in great condition. If you're used to Majirel shades, then you'll find choosing Inoa shades a breeze as the shade-numbering system is exactly the same.
Each shade comes in a 60-gram tube which you mix 1:1 with the appropriate Inoa Oxydant.
Find the newest shades at the bottom of the list!
11 Inoa/Inoa Supreme tubes for the price of 10
Buy any 11 tubes of L'Oréal Inoa or Inoa Supreme and pay for only 10, taking the average price per tube down to an amazingly low £7.14!!
Hint: Save yourself time by picking how many of each item you need, then scrolling to the bottom to add all your choices to your basket at once.
Cream peroxide especially optimised for Inoa and containing conditioners including L'Oréal's wonderful Ionène G.
Comes in 1-litre bottles (enough for 16 applications) and available in 3 strengths: 10 vol (3%), 20 vol (6%) or 30 vol (9%).
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