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L'Oreal Professionnel Blond Studio Platinium Lightening Paste

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L'Oreal Professionnel Blond Studio Platinium Lightening PasteL'Oreal Professionnel Blond Studio Platinium Lightening Paste
L'Oreal Professionnel Blond Studio Platinium Lightening Paste
L'Oreal Professionnel Blond Studio Platinium Lightening Paste Blond Studio Platinium Plus (Black) Blond Studio Platinium Ammonia Free (White)


For platinum performance and platinum colour.

Platinium by L'Oréal Professionnel is a conditioning lightening paste that's capable of lightening hair by up to 7 levels.

It's formulated with nutri-cerides for strong, nourished cuticles and white beeswax for smooth, soft hair fibres. The result? Beautiful blondes with touchable softness.

L'Oréal Platinium comes in 2 types:

  • Blond Studio Platinium Plus—a light blue paste for high-performance lightening (repackage of the old Plus Blue, the product is still the same);
  • Ammonia-free Blond Studio Platinium—for easy-to-lighten hair and light natural bases (repackage of the old pink Platinium Sans Ammoniaque).

Each formulation comes in a 500-gram jar.

£26.95 (29.91)
£32.34 (inc. VAT) Why no VAT?
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I ordered the G2 brush, when i first opened the box, i thought it felt a bit odd, it felt almost cheap and childlike, it's practically weightless, but having used it on people. My opinion dramatically changed! The G2 is a perfect size of getting a brushed out beach wave on long hair and can even create curls if pinned up and only finger combed out. I WILL be getting the entire set! Did I mention it halved my blowdrying time! I contacted YS park directly as I heard of bristle melting, insure the hair is rough dried 80% of the way, and use the drier on high speed MEDIUM HEAD only! Seriously, it works!
Fabian Bine
Aug 31, 2017