Curling & Straightening

Hair straightening cream for natural-looking straight hair that lasts up to 3 months. Contains a wheat-based care complex.

Available in 2 strengths: 0 or 1.

New generation of permanent straightening that replaces Wella Wellastrate and offers long-lasting, silky sleekness with incredible vitality.

Comes in a 200-ml tube in 2 strengths: Coloured (C) for coloured or sensitised hair, Highlighted (H) for highlighted or very sensitised hair and Normal (N) for normal or resistant hair.

Leave-in curl enhancer for adding shine, definition and vitality to naturally curly and permed hair.

Comes in a 150-ml tube.

Lightweight, non-sticky spray designed to tame wild curls and add shine and definition for a beautiful frizz-free finish.

Comes in a 250-ml bottle.

Heat-activated setting spray that's perfect for creating curls or waves and has a strong hold factor of 4.

Comes in a 190-ml pump-action spray bottle.

A non-chemical hair straightening fluid

Comes in a 150-ml tube.

Styling mousse designed to coax ultimate curves and bounce out of curls, while filling them with a frizz-free shine.

Comes in a 300-ml can and has a hold level of 2.

Transform curly, frizz prone locks into sleek, smooth, visibly straighter styles with revolutionary keratin-based smoothing complex.

Comes in a 250-ml bottle.

New formulation of high-conditioning ingredients for Wella's shiniest, smoothest results ever.

Comes in a 1-litre bottle and is suitable for use with either strength of Wella Straighten It.

Moisturising curl cream made with beeswax and a built-in UV filter to ensure great curl definition and control.

Comes in a 200-ml tube.

Lightweight smoothing balm that's perfect for taming wild and unruly hair, reducing frizz and increasing styling flexibility.

Comes in a 100-ml bottle and has a hold level of 2.

Cream-in-jelly which combines the extra hold of a jelly with the moisturising properties of cream for uniquely defined curls and coils without any crunch.

Comes in a 250-ml pump bottle.

Intensive leave-in moisturiser designed to hydrate and fortify all types of coils and curls and protect them from heat up to 230°C/450°F.

Comes in a 200-ml tube.

Professional caring water mist that's designed to revive curly hair every morning, bringing back bounce to coils and curls.

Comes in a 190-ml trigger spray.